Sunday, October 30, 2011

Reflections Paper: Thomas J. Misa, Leonardo to the Internet

                Leonard to the Internet by Thomas J. Misa (2004) is a very enlightening book that discussed how inventions have progressed throughout the years.  It was interesting to see how cultural wants and needs have played such a large part in the evolution of technology.  You can truly see how both society changes technology but also technology changes society. 
                I enjoyed seeing how each group was able to summarize their chapter in either a youtube video or voice thread.  It was a new spin on presentations that I have never experienced before.  The book goes into great detail, listening to each group’s presentation brought more information in a shorter amount of time.  It was very entertaining and also allowed us to take what we have learned in class and put it into practice.  The more familiar I feel with a certain program, the more likely I’m going to continue to use it and therefore it was to my advantage to have an opportunity to practice the different techniques we have learned.   It was fairly easy to work in a group on this project.  Having learned Google Docs, we were able to keep each other up to date and add suggestions along the way.  It was a luxury to be able to work from home and meet only once in person to add our final touches.  There are projects I work on in my job that takes longer to complete with a team despite are all in the same office.  We use the typical email system and since learning Google Docs, I have suggested numerous times to switch and hope to have everyone in the office using it soon. 
                There were numerous topics in Misa’s book that I found were things I had never known before or never spent the time to think about.  First, in Chapter 1 the group spoke about Leonardo Da Vinci as a military engineer.  I had never known that Leonardo developed his masterpieces between military contracts. Even at that time, the demands of the culture outweighed the creativity of an inventor.  Secondly, the cultural shift that Johann Gutenberg’s printing press caused in the spread of knowledge and access to knowledge can only make me think of how the internet has and will continue to change our current world’s knowledge base and their access to information. Answers to today’s questions are only a few finger types away.  How will our children or our children’s children search for answers to their everyday questions? Lastly, the demand of society and how it has shaped what was invented at that time.  Many groups spoke about how there were great inventors at that time but it was the contracts or patents that were made that needed to be fulfilled or limited what an inventor could do which led to less time to be able to invent from their own imagination.  It makes me wonder what could have been invented if they had more time to devote to their own projects and had open accessibility to the knowledge at that time.  Many of the inventions were motivated by the needs of society.  If inventors were able to invent from their own imagination, would society have been changed by their inventions. 
                This is still the same for today.  If society is in need of a new product, big companies like Apple, General Motors, General Electric, etc.  strive to meet those needs and work to up-the-ante.  Misa encourages us to think more deeply about the technologies that come before us. In chapter 10, Misa tells us “technologies can be a powerful means for making the world a better place” (p. 319). He encourages us all to take into greater consideration the effects we can make on technology and how we can also help shape the future because of that.  I have to agree that as technological advances are made, we learn from the past.  If we can keep in mind why the advancements are being made, we will continue to work towards a better future. 

Sunday, October 9, 2011

Visual Learning

This week I learned about visual learning.  As a visual learner myself, I wish teachers would have had the access to tools like this when I was in school.  I know that students have all different types of learning styles and I truly believe there is a lot of sense in incorporating visual learning in the classroom.   My brother is a special education teacher and while discussing this topic with him one day he had mentioned this story.  One of his fellow teachers was having a very difficult time getting her students to listen while she gave them instructions to follow for an assignment.  As an experiment, she decided to record herself saying the exact same information she would say in front of the class and upload it onto YouTube.  When she played the video for her students, all of them sat down, were quiet and listened intently to her instructions.  Students today are use to finding the answers to their questions online, so why not send them the message in a manner they are use to receiving.
                Although I know there are many ways I can incorporate visual learning into my role as an Admissions Counselor, it is fall and I have my families pumpkin farm on the brain.  So for this assignment, I created a YouTube video my family’s business, Zedland Farm.   I spent the day recording our animals, taking scenic videos and recording footage of our hayride.  This is a great addition to put up on our website.  It can show people a sneak peak of what they will find on the farm and invite them to visit our website and hopefully come on out and see it firsthand.   Now that I know how easy it is, I will definitely be doing this again as we add more features each year.

Pixlr Editor and Pixlr Express was the second tool I learned more about this week.  It is super easy to use and once I start, I can see myself spending hours using this tool.  I have always loved photography and this gives me the chance to play around will all the tools and try out all the different ways to enhance my pictures.
                In my current job, I can see myself using these tools to create postcard invitations for preview days.  Right now, I use Microsoft Publisher, which has some limitations.  This would allow me to manipulate the pictures I use and really customize them the way I want them to look.  As a background in these pictures, we like to use a scenic picture of campus; I could use either of these tools to really enhance the picture to make them pop.  When students receive them in the mail, we want them to see something that draws their eye in so they can’t help but take a second look at. 

Tuesday, October 4, 2011

Social Networking

Our office currently uses many different social media sites like Facebook, Twitter, blogs, and YouTube.  It has gained a huge presence in our office since we brought on a Social Media Specialist a little over a year ago.  The funny thing is that it is all very secretive.  To stay competitive in higher education, we are thinking of new ways to incorporate social media, since that is where the students are at.  However, since many of it is so public and open for all to view, it also means that other schools can view what we are doing.  To keep a competitive edge, we can't share what we are currently working on.  I know it sounds very James Bond of me to say that, but it's the truth.  I can say that we have created many YouTube videos for the different programs on campus and have used them to promote some of the Preview Days that are specific for majors such as business.  We have also used Twitter, Facebook and YouTube to spread the word about different events such as Preview Days, campus tours, and other campus events.
Our Facebook account also has different pages. One page is dedicated to the Class of 2016.  Current seniors in high school can go onto this page and meet other students before they even get to campus.  Last year, we even saw students starting conversations and in the end deciding to be roomates or starting new organizations once school starts.  Another page has all of the names, pictures and contact information for the Admissions Counselors in our office.  It makes it easier for them to asks questions if they can find that information all on one spot rather than having to search us on the website. 
I can't say Social Networking has been my favorite thing in the past.  Privacy has always been very important and the main reason why I haven't used it in the past. Now I'm starting to see the real value it could play for me in my job.  I am currently working with our Social Media Specialist to create a page specific to me where I can keep people updated on our preview days and just stay connected with the students I meet with. 

Social Bookmarking

I can't believe the paper I am going to save with this tool.  I am a huge fan of the highlighter and find myself printing off more and more things so that I can mark it up with highlights and side notes.  In fact, the only reason I don't bring a laptop to class is because I prefer to have the paper in my hand so that I can make notes right on the pages.  With this tool, I might be able to put the cap back on my highlighter for good.

Although it won't be a huge change in my office.  I can see this tool coming in handy when we are working on the wording of our website.  This would allow us to highlight areas we would like to change and add sticky notes of things we would like it to be replace with. 

It would also be helpful when doing group projects.  If all individuals are assigned a topic to research, they are able to bookmark the useful sites they find and highlight or add sticky notes to help others better understand your thought process and how the article can be incorporated into the projects.  Tagging will also help organize and locate documents when working together in a group